Figuring out what segment of the technical industry your product is focused on can be a difficult endeavor, but it’s necessary in order to set your DevRel team up for success. “Developers, Developers, Developers” has a nice ring to it, but in reality, is far too large of a group to focus on. In this episode of Community Pulse, our hosts are joined by Sarah-Jane Morris, Founder of Listen Community Consulting, and Jesse Davis, Executive VP of Product and Technology at Devada, to talk about audience segmentation and how it plays into building a sustainable DevRel strategy.

In this episode of Community Pulse, Jason, PJ, and Mary talk to Rain Leander and Sherrie Rohde about their role as Community Managers for open source projects and how this differs from what’s now considered Developer Relations.

Working with a specific community is great, but what happens when it’s time to change companies? Do you bring your community with you? Do you need to start over in a new community? What does it mean for your “personal brand”? Jason and PJ talk about all of these topics and more with this month’s guests, Alyss Noland and Joel Lord.