PJ Hagerty is the founder of DevRelate.io, Head of Developer Relations at Mattermost.com and a board member of Open Sourcing Mental Health. He is an organizer of DevOps Days Buffalo, CodeDaze, and ElixirDaze. PJ is a developer, writer, speaker, musician, and Community Advocate. He is known to travel the world speaking about programming and the way people think and interact. He is also known for wearing hats.
October 28th, 2019 | 9 mins 22 secs
Mary and PJ recap their conversation with SJ and Jesse, diving further into where personas fit into a DevRel strategy as well as how to acknowledge when the data you're finding doesn't reflect the ideas represented in your strategy.
Audience Segmentation: Why finding your core community is an integral piece of a successful devrel strategy (Ep 41)
October 18th, 2019 | 47 mins 27 secs
Figuring out what segment of the technical industry your product is focused on can be a difficult endeavor, but it’s necessary in order to set your DevRel team up for success. “Developers, Developers, Developers” has a nice ring to it, but in reality, it is far too large of a group to focus on. In this episode of Community Pulse, our hosts are joined by Sarah-Jane Morris, Founder of Listen Community Consulting, and Jesse Davis, Executive VP of Product and Technology at Devada, to talk about audience segmentation and how it plays into building a sustainable DevRel strategy.
October 2nd, 2019 | 17 mins 15 secs
Jason, PJ, and Mary grab a post episode chat on titles, Open Source Community Management, and hills people seek out to raise their flags.
September 18th, 2019 | 38 mins 2 secs
In this episode of Community Pulse, Jason, PJ, and Mary talk to Rain Leander and Sherrie Rohde about their role as Community Managers for open source projects and how this differs from what’s now considered Developer Relations.
September 17th, 2019 | 18 mins 59 secs
Jason and PJ get together after the show to talk moving in and out of communities, meetups, when things change, and reflect on the episode and guests' input in general.
August 8th, 2019 | 36 mins 9 secs
Working with a specific community is great, but what happens when it’s time to change companies? Do you bring your community with you? Do you need to start over in a new community? What does it mean for your “personal brand”? Jason and PJ talk about all of these topics and more with this month’s guests, Alyss Noland and Joel Lord.
August 1st, 2019 | 25 mins 24 secs
Mary, PJ, and Jason talk about how things have changed in the realm of tech conferences over the last decade. They discuss at what point a company should start sponsoring conferences as well as how to mitigate team-wide burnout and the fact that speaking at or sponsoring conferences takes a lot of time and energy outside of the conference dates.
July 25th, 2019 | 48 mins 3 secs
"Conference Season" used to be a definitive time of year -- the time when things were chaotic and everything revolved around travel, talks, sponsorships, and schedules. But these days it seems like the whole year is chock-full of conferences, big and small. So how can we help build an event strategy that's sustainable, not only for our team, but for our budgets? Amanda Gonser, Manager of Community Events and Content at PagerDuty, and Matt Auerbach, Event Director at Twitch and Co-founder of Confir, join Mary, PJ, and Jason to talk about all of these topics and more.
July 5th, 2019 | 17 mins 55 secs
PJ, Jason, and Mary recap the conversation with Bear Douglas and Jeremy Meiss. They touch on how the growth of the industry has impacted Developer Relations job titles as well as salaries before meandering into personal brand. At the end of the day, is it really our job title that matters or is it more about how we interact with others?
July 5th, 2019 | 55 mins 5 secs
Developer Advocate. Community Engineer. Developer Evangelist. Community Manager. Technical Writer. All these are job titles in DevRel, but what do they mean, and what do people think we do based on our titles? Jason, Mary, and PJ are joined by Bear Douglas, Director of Developer Relations at Slack, and Jeremy Meiss, Director of Community at Solace, to chat about the various roles within DevRel and what makes them all unique. Is it really all in the name?
May 14th, 2019 | 18 mins 18 secs
Mary and PJ recap the conversation they had with Marshall Kirkpatrick and Rachel Happe in Episode 35and continue to chat about the difference between popularity and influence. As DevRel professionals continue to gain influence in various fields, it's important that we have conversations around the expectations for those influencers: Should they be held to a higher standard? Is it fair to do so? We also talk about how to elevate other folks who may be new to the industry or have a smaller platform but have good insights to share.
May 7th, 2019 | 46 mins 10 secs
Part of building and participating in a community is the influence we have on others. With the advent of social media and more personal interactions, people have risen to levels heretofore unexpected. Influencers help to sway the activities of a community and stars arise that influence at the highest level.
Rachel Happe (Co-founder of The Community Roundtable) and Marshall Kirkpatrick (Vice President, Influencer Relations, Analyst Relations, and Competitive Intelligence at Sprinklr) join Mary & PJ to talk about the difference between influence and popularity, and what it means to be an influencer.
April 18th, 2019 | 23 mins 33 secs
Mary, Jason, and PJ chat about what "technical" means in the DevRel industry and how job titles shape our roles after recording Episode 34. As the Developer Relations industry grows up, this is a question we'll be facing more and more often as we struggle to define who is qualified to build relationships with a technical audience.
Technical? Or Tech-Savvy? - what's actually required to be a developer relations professional? (Ep 34)
March 26th, 2019 | 46 mins 57 secs
As Developer Relations becomes more mainstream, the understanding of what makes someone qualified to be a Developer Relations professional is getting cloudy. Do you have to have a technical background? And if so, does that mean that you’ve held a “Software Engineer” title? Or simply that you’ve taken the time to understand the technical pieces of your product? Jason, Mary, and PJ are joined by Karissa Peth, Sr. Developer Relations Program Manager at Microsoft, and Matty Stratton, DevOps Advocate at PagerDuty, as they dig into the nuances of the various Developer Relations career paths.
March 12th, 2019 | 14 mins 52 secs
Jason, Mary, and PJ sync up after Episode 33 to discuss event management, creating new events, and where event organization fits into community management as a whole.
March 12th, 2019 | 47 mins 2 secs
In this episode, our hosts are joined by Aaron Aldrich and Quintessence Anx, both of whom are Developer Advocates who also have experience organizing community events. Together, they discuss the challenges, lessons learned, and tips for organizing events for a technical audience